The chocolate industry offers many franchising opportunities and is revered as a top pick for gift giving. Industry trends have seen growth in new product releases by 16% and a shift away from premium items during the recession. However, premium items are staring to take a lead again to include high end varieties that are baked on the premises. Seasonal and boxed assortments have experienced the fastest growth and expected to expand between 2010 and 2015. A series of chocolate company logos and well known brands from the industry are outlined below.
Chocolate trends have seen a growth in Europe over eccentric flavor combinations that are slowly making their way to the United States. Premium options are also being marketed as chocolates that contain a higher cacao content due to its related health benefits. Words that also contain “pure” is now being perceived as related to natural products.
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