The paint and coating industry is made up of various segments focused on the manufacturing of paints, varnishes, enamels, and other forms of performance based coatings. Demand is contingent upon production and residential housing demand. The profitability of these businesses are gained on the technological methods and expertise provided to their product. A selection of painting company logos of all time represent some of the largest market share holders and contributors in this industry.
House paints make up 40% of the industry share with a quarter of share given to the automobile and furniture industries. Industrial coatings account for 20% along with varnish removers and thinners. Trends with consumers have been in a rising demand for latex based paint due to its durable and low odor.
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