The printing industry sees an annual revenue of $78 billion dollars but has been decreasing in growth each year due to digital and online alternatives. Current struggling performance is expected to turn around for this industry due to the onset of popularity and options with 3D printing. Commercial printers focused on the production of magazine, books, labels, catalogs, and corporate reports are still in demand with many industries. The profitability of this industry is primarily dependent on the efficiency of sales operations and product offerings.
The top companies in this industry account for only 30% of overall industry revenue making it highly competitive and fragmented. In order to compete, majority of businesses focus on specific paper and inking types or service a large base of customers both regionally and nationally. Printing on apparel, textile, glass, metal, paper, and plastic also serve as a part of independent sectors of this industry.
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