6 Best and Most Successful Facebook Contests for Business

 6 Best and Most Successful Facebook Contests for Business

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Facts and Statistics about Facebook Contests

• 57.7% of Facebook pages have previously run contests.
• 82.4% reported to meeting their goals.
• Facebook page contests bring a 28.7% average increase in Likes.
• Only 52.6% of administrators reported to fan-gating their contests.

Top 4 Contest Goals

1. Increase Fans/Likes – 44%
2. Increase Loyalty – 30%
3. Collect Data – 19%
4. Other – 7%

Top 4 Contest Types in Order

1. Sweepstakes
2. Photo Contest
3. Essay Contest
4. Video Contest

Top 6 Most Effective Contest Incentives in Order

1. Grand Prize
2. A Promotional Item
3. A Fan of the Week Posting
4. T-shirts
5. Free Period of Service
6. Reduced Cost of Item