The hospitality industry this year is expecting more international visitors and increasing occupancy levels. Trends are focused on core customer service and speed and precision. Office accommodations that allow for fast booking, fast check in, and fast Wi-Fi. Hotel chains need to also consider review site tactics. Yelp and TripAdvisor has reported more than 50 million users across the web searching through listings. This makes the concern for reputation management more important than ever. A compilation of large hotel chain logos are provided below representing some of the biggest names in the industry.
The hospitality industry should review this current marketing strategy to ensure that new offerings in mobile bookings, cloud based systems, and content marketing are being utilized. Emphasizing on quality is a current trend. This deals with the experience and good offerings to make an impression from your brand to the visitor.
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