The United States cosmetics and toiletries market has been experience steady growth at a 3.4% rate. Niche segments are flourishing while smaller companies are becoming acquisition prospects by larger players. The nail polish segment has seen the most growth at 17.4%, followed by skin care products for men. The following series of cosmetic company logos are from large companies and brands in the industry.
The information age has assisted the cosmetic industry with online offerings that attract prospects through beauty tips and information. Consumers that turn to blogs and consumer reviews can receive details to the difference between products and make more informed decisions.
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