Among all the social networking websites in the world, Facebook is the single largest and most expansive. With nearly 1.2 billion users, Facebook has grown very quickly and has become an excellent place to read other people’s opinions and have your be read.
However, few people, even frequent users, have only a small idea of how Facebook operates. More often then not, people inadvertently shoot themselves in the foot by now following a list of best practices for the website. Though these best practices are not written, they can dramatically change your experience if you are unaware. So, lets take a look at what some of these practices are so that you can use Facebook efficiently.
The number of times you post per day can have a big impact on whether or not people get and are able to read what you write. Surprisingly enough, posting to frequently decrease the chance that other people will receive your updates. Posting once to twice a day is the best way to keep others in the loop without drowning them out in information.
Another thing you should consider is the amount of time between posts. If you post with at least a three-hour gap between posts, then you increase the chance other people will be automatically updated with the information.
On a website where people are on at all hours of the day, there is still a best time to post. If you want what you write to be seen, try limiting your post times to between 8 and 10 am, 12 to 2 pm, and 5 to 7pm.
If you have something big that you are going to post, then do it on Thursday or Friday. That is because these are the days most people engage with Facebook, increasing the chances they will see your post. In addition, if you are looking to post something you want user feedback on, then post on Saturday. Most people have the weekends free, and it can be the best time to have people get back to you.
The final thing to consider is post content. The more there is to a post, like a vote, pictures, or even a question, the greater the chance that people will respond. Questions in particular increase the chances of a response by nearly 100%.