The outdoor recreation industry accounts for almost $40 billion in Federal tax revenue and an additional $40 billion in State and local tax revenue. Over 6.1 million American jobs rely on this industry with enthusiast spending almost $650 billion a year. The size of this industry makes it one of the top three economic giants in the United States trailing behind healthcare and financial services and insurance. Backpacks are a recreational accessory that is used in almost any activity or sport. Product sales account for $120.7 billion alone. Here is a listing of the most popular rated backpack company logos and brands that can be found moving along a trail.
The backpack market relies heavily on travel and tourism. Looking at key influences with these two areas in the economy help to shape potential target demographics and consumer spending shifts. An estimated 58% of consumers currently own backpacks with majority of them purchased on impulse.
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