Average Number of Blog Posts Bloggers Make Per Month

Average-Number-of-Blog-Posts

The World of Blogging

Research conducted by Technoraiti and blogpulse has revealed that blogging has increased over the years.

Blog Growth
July 2004 – 3 million blogs.
October 2004 – 4 million blogs.
August 2005 – 14.2 million blogs.
October 2005 – 19.6 million blogs.
February 2006 – 27.2 million blogs.
April 2006 – 34.5 million blogs.
August 2006 – 50 million blogs.
November 2006 – 57 million blogs.
April 2007 – 70 million blogs.
September 2008 – 133 million blogs.
February 2011 – 156 million blogs.
July 2011 – 164 million blogs.

Top States for Bloggers in the United States

1. California – 15%
2. Massachusetts – 4%
3. New Jersey – 3%
4. New York – 8%
5. Washington – 4%
6. Virginia – 4%
7. Georgia – 3%
8. Texas – 6%
9. Illinois – 4%
10. Florida – 4%

There are different types of bloggers, here are the different types and the percentage contribution with respect to types.
• Full time bloggers forms 27%
• Part time bloggers forms 13%
• Hobbyists bloggers forms 64%
• Corporate bloggers forms 2%

Top 5 Global Regions of Bloggers

Bloggers come from different regions around the globe, here is the list of bloggers with respect to regions around the globe.
1. USA – 49%
2. Canada and Mexico – 7%
3. European Union – 29%
4. South America – 3%
5. Asia Pacific – 12%

Different bloggers have been blogging for a reasonable length of time. Here is a breakdown of the different findings.

21% of the sampled population have been blogging for over 6 years, 28% have been into it for between 4-6 years while 33% have been involved between 2-3 years. 14% have been involved for 1-2 years while 4% have been in it for less than a year.

Demographics of Bloggers

Here is a breakdown of the demographics. Out of every three (3) bloggers, two (2) are males and one (1) is female. Here is the percentage contribution of the different age brackets.

• 18-24 years forms 7% of the sampled population
• 25-34 years forms 30% of the sampled population
• 35-44 years forms 27% of the sampled population
• 45-49 years forms 11% of the sampled population
• 50-64 years forms 8% of the sampled population
• Bloggers over 65 years forms 4% of the sampled population

Why Bloggers Blog

Success with respect to blogging is measured using different success indicators. 11% of bloggers use blogging as a primary source of income. Here are some of the methods used to measure success. 66% make use of personal satisfaction, 34% make use of social media sales, 11% consider revenue generated while 39% makes use of backlinks. 50% makes use of unique visitors, 51% consider number of posts and comments, 14% considers coverage on traditional media while 10% considers business leads as a measure of success.

Different bloggers blog at different frequencies per month, here is a breakdown of the number of times they blog in a month.
• 150-300 times per month – 3%
• 90-120 times per month – 4%
• 30-60 times per month – 20%
• 4-12 times per month – 55%
• 2-4 times per month – 15%
• Once a month – 6%

Bloggers spend different amount of times blogging per week, here is a breakdown of the different times spent by bloggers each week.
• less than 1 hour – 32%
• between 1-3 hours – 28%
• between 3-5 hours – 16%
• between 5-10 hours – 12%
• between 10-20 hours – 7%
• between 20-40 hours – 4%
• more than 40 hours on the blog – 2%

You may wonder why bloggers blog, here are the reasons why they do.

Those who write about ideas they are interested in forms 35%, 26% blog to share expertise, 10% blog to attract new customers, 7% blog to connect like-minded people. 4% do so to keep in touch with friends and family, 2% aim to get featured on traditional media sites while 9% have other reasons for blogging.

Topics Bloggers Blog About

What are the topics bloggers blog about?

16% blog about personal topics, 2% blog about science while 3% blog on travel. 2% blog on family, 14% blog on technology and internet marketing while 2% blog on news and health. 8% blog on politics, 5% on business while 3% are interested in blogging on other areas of interest. The study revealed that 25% of bloggers makes use of mobile devices for blogging.

Major Sources of Traffic

Here is a list of the major sources of traffic for bloggers.

• Search Engines – 41%
• Social Media – 28%
• Referring Sites – 20%
• Others – 11%

Other major sources of traffic are:
• Squarespaces – 1%
• Typepad – 5%
• Tumblr – 2%
• Blogspot – 26%
• WordPress – 40%

How Blogs Generate Revenue

Blogs generates revenues from different sources. 40% generate revenue from display adverts, 39% from search adverts and 36% form affiliate marketing. 15% make use of paid speeches, 40% make use of paid posts and text links, 39% make use of rich media while 36% make use of other methods.

Social networking sites popularity levels.
Facebook – 28%
Twitter – 26%
LinkedIn – 4%
Stumbleupon – 3%
Flickr – 2%
YouTube – 2%
Digg – 1%
Reddit – 1%
Other sites – 33%

Bloggers have different numbers of unique visitor per month, 18% have less than 1,000, 8% have between 5,001-10,000 while 9% have between 50,000 -100,000. 23% have 1,001-5000 unique visitors, 9% have between 10,000 – 50,000 while 12% have over 100,000 unique visitors monthly.