As a business, you need to make sure that your customers always feel appreciated and that the love is given regularly. Valentines Day might be the day reserved for couples to show the other how much they love them, but as a business owner, you need to make sure that customers always know how important they are. There are a few ways that you can step up your game as a business and make sure that all of your customers can feel the love. Here are the key takeaways from the infographic.
1) Are You Facebook Official?
Facebook statuses are not just reserved for couples, you need to make sure that your customers feel Facebook official when it comes to your business. This means that you need to makes sure that you are including your customers in Facebook posts and engaging them on all forms of social media. Using social media in the right way can be the key to building brand loyalty with your consumers. This means that you need to make sure that you are actually using your business social media accounts to interact with customers regularly. You can make them feel so much more included and special by making sure that you are posting about your customers online.
2) Unique and the Only One
You also need to be sure that you are treating all of your customers like they are individuals. This means that you need to be sure that they feel like they are one of a kind and not just a part of a larger group. It should be noted that over 70% of buying experiences for customers boil down to how they feel that they are being treated. This means that you need to strive to provide a customer experience that leaves them feeling like they are special and one of a kind. There are personal touches that you can add to the experience of the customer to enhance it overall.
3) Not a Stickler to Rules
It is also important to understand that it is fine to break the rules from time to time if the end goal is to satisfy the customer. This means that you can offer refunds and discounts if you feel that it will help to win back a customer that you could potentially lose. This means that it is fine to go against the rules from time to time if it is for the customer.