There is no alternative to research. The most powerful tool in business is knowledge. Research and knowledge are both correlated. In the world of internet marketing and social media management, you need to keep learning new tricks, you have to acquire the necessary knowledge and you must remain updated at all times. Not doing that will lead to poor marketing strategies and ineffective execution of existing strategies.
World of Twitter
Twitter is the world’s most popular micro-blogging site. It has also become the most powerful social media site. If you are not on Twitter, then you are already going wrong with your internet marketing, online brand and social media management strategies. If you are on the site and don’t know everything about the site, then too you are going wrong with your approach.
Have you ever wondered why some companies manage to win millions of followers, even when they don’t have millions of sales? Have you ever thought about what works and what doesn’t on sites like Twitter?
You would get to learn these if you are aware of all the statistics, trends and analytical reports. 15 Twitter Statistics You Probably Don’t Know, But Should is a guide to some lesser known facts about the site.
User Trends and Behaviors
Images are re-tweeted more than texts. It should not come as a surprise because a picture speaks a thousand words. Yet, many people go for textual tweets instead of images or info-graphics. People rue the fact that Twitter has a very stringent word limit but there are text extenders and you can always use videos to communicate more. Not always do you have to inculcate external links. Within Twitter, you can have videos that would be viewable on the timeline of a user.
From hashtags to quotes, choice of words to the eventual purpose of a tweet, everything matters. When you would tweet, what you should tweet, how you should engage your audience and what kind of tweets get more attention; these are just some of the many realities you will get accustomed with when you explore the 15 Twitter Statistics.
You may be working on your own Twitter strategy or you might have someone do it for you, regardless of that you must know the statistics for your own understanding. Unless you know what you are dealing with and how to succeed in it, you cannot do so in reality.