Guy Kawasaki is an American entrepreneur, marketing specialist, venture capitalist, and author. Known as the Chief Evangelist of Macintosh Computers in the 80’s, Kawasaki has since went on to operate several of his own companies. Here is a look at some of the most remarkable Guy Kawasaki quotes ever written.
“A good idea is about ten percent and implementation and hard work, and luck is 90 percent.”
“Accept diversity and don’t take any crap.”
“Arguably, in business books, I don’t think there’s much that has never been said before.”
“Better to fail at doing the right thing than to succeed at doing the wrong thing.”
“Companies can add value and simultaneously promote themselves if their product or service truly improves the lives of their customers. I mean really improve lives, not wishful thinking, rationalization. That’s the acid test.”
“Companies should always want to delight their customers.”
“Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make.”
“Entitlement is the opposite of enchantment.”
“Entrepreneur is not a job title. It is a state of mind of people who want to alter the future.”
“Facebook is for people, Twitter is for perspective, Google+ is for passion, LinkedIn is for pimping.”
“Greatness is won, not awarded.”
“How fast you are moving is more important than where you are.”
“Ideas are easy. Implementation is hard.”
“If you have more money than brains, you should focus on outbound marketing, If you have more brains than money, you should focus on inbound marketing.”
“If you have to put someone on a pedestal, put teachers. They are society’s heroes.”
“If you just enchanted one person per day, you would make a big dent in the universe.”
“If you want to make a good first impression, smile at people. What does it cost to smile? Nothing. What does it cost not to smile? Everything, if not smiling prevents you from enchanting people.”
“In giving presentations, use the 10/20/30 rule….use only 10 slides, take 20 minutes maximum, and use at least 30-point fonts.”
“intelligent life becomes difficult.”
“It’s easy to say that entrepreneurs will create jobs and big companies will create unemployment, but this is simplistic. The real question is who will innovate.”
Have been asked to train on #socialmedia at our #leadership academy next week ~ referencing your book @GuyKawasaki pic.twitter.com/cOH7fNl57a
— Lesley Leggett (@Lesley_Leggett) May 28, 2016
“Just be nice, take genuine interest in the people you meet, and keep in touch with people you like. This will create a group of people who are invested in helping you because they know you and appreciate you.”
“Money is not the sole or most powerful motivation for many people. A higher and tougher test is to look back and see how you’ve made the world a better place.”
“One must understand what people are thinking, feeling and believing in order to enchant them.”
“Patience is the art of concealing your impatience.”
“Provide good content and you’ll earn the right to promote your product.”
“Pursuing your passions makes you more interesting, and interesting people are enchanting.”
“Remember that nobodies are the new somebodies.”
“Simple and to the point is always the best way to get your point across.”
“Social media puts reciprocity on steroids because now you can reach more people in more ways to do more things for them faster and at lower expense. Positive word about your reciprocity can spread faster than ever.”
“The best reason to start an organization is to make meaning; to create a product or service to make the world a better place.”
“The desire to change the world is a tremendous advantage as you travel down the difficult path ahead because focusing on a lofty goal is more energizing and attracts more talent than simply making a buck.”
“The hard part is implementing the decision, not making it.”
“The higher you go in a company, the less oxygen there is, so supporting.”
“There are two types of people on social media: people who want more followers, and liars.”
“This is the beauty of social media: it helps you find people and then you can contact them fast and inexpensively.”
“When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight.”
“While we’re living, we need to get over ourselves and accept others if we want to enchant people.”
“Writing a book is as different from digital curation as night and day. Digital curation is a series of split-second decisions: good/no good. It can even be done algorithmically. Writing is process-intensive activity.”
“Writing a book isn’t an easy process nor is it always enjoyable, but it is one of life’s most satisfying achievements.”
“Writing is the starting point from which all goodness (and crappiness) flows.”
Guy Kawasaki, an Executive Fellow at the Haas School of Business speaks at the Berkeley Entrepreneurs Forum about the top ten mistakes of entrepreneurs. Kawasaki presents the steps to follow from inception to exit of your business.
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