When you are creating a site there are many things that you need to be concerned with, but content creation is key. Content is king and this is something that you need to focus on. You do not have a lot of time to convince online users to stay on your site. Data suggests that you have less than 8 seconds to make an impression. This means that the content on your site must grab the readers attention right away. you need to know what type of content to hone in on. Here are some of the key takeaways from this infographic.
1) Content Keeps Them Coming Back.
The thing that you need to remember most about the online users that come to your site, is that most of them are not quite ready to make a purchase yet. This means that you need to have really great content on your site that keeps people coming back to your site until they are finally ready to make a purchase. This means that the content is what you need to spend the must time creating because it does help with the sale.
2) Emote.
You need to make sure that the content that you create makes online users feel something. It does not really matter what type of emotion you are trying to get, but you need to make sure that the content that you create does draw at some type of emotion You can really make people act in the way that you want them to if you make them feel something. This means that you need to make sure that the content you create does rely heavily on emotions.
3) The Time is Now.
You also need to make sure that the content you create does make online users feel some type of sense of urgency. This will make it possible for you to get the sales that you want in a shorter period of time and ensure that you get them to act fast. Your content needs to show visitors of your site that they do not have a lot of time to waste and there is a reason why they need to be urgent with the action that you are trying to elicit.
Make sure that you spend a lot of time crafting the type of content for your site that will get the attention of your audience and help you make a sale.
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